Privacy Policy
Effective Date: 01/01/2025
1. Introduction
AEFLUX INC. ("Pixeral", "we", "our", or "us") is committed to protecting your Personal Data. This Privacy Policy ("Policy") describes how we collect, use, and protect your Personal Data when you use our website and services. All Personal Data is Processed in accordance with Applicable Law, including but not limited to the General Data Protection Regulation (GDPR), Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA), and the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA).
2. Definitions
- "Account" means the account that you register and create on the Pixeral platform.
- "Applicable Law" includes all relevant data protection legislation such as the GDPR, PIPEDA, CCPA/CPRA, and other national or regional privacy laws and guidance.
- "Controller" means the entity deciding how and why Personal Data is Processed.
- "Cookies" are small text files stored on your device to help operate and analyze our Website.
- "Customer" refers to any user of Pixeral Services who has created an Account.
- "Personal Data" refers to any information that directly or indirectly identifies a natural person, as defined by laws like the GDPR, PIPEDA, and CCPA/CPRA.
- "Processing" means any action taken with Personal Data, such as storing, modifying, accessing, or deleting it.
- "Processor" is any third party that Processes data on our behalf.
- "Services" refers to the Pixeral platform for AI-generated media tools and content management.
- "Website" means our website at www.pixeral.com.
3. Our Role as Controller
Pixeral is the Controller of your Personal Data. We determine the purpose and means of the Processing and are responsible for it under Applicable Law.
- To provide and operate our Services
- To manage secure access to your Account
- To support Customers and respond to inquiries
- To send updates and marketing materials
- To comply with legal requirements
- To develop and improve our Services
- To ensure security of the platform and Website
- To promote and advertise our Services
4. Legal Basis for Processing
- Consent – when you explicitly agree to our Processing of your data (GDPR, PIPEDA)
- Contract – to fulfill or prepare for a contract between you and Pixeral
- Legitimate Interest – when our interests do not override your rights
- Legal Obligation – when required by Applicable Law (e.g., GDPR, PIPEDA, or CCPA)
5. Data Retention
We store your Personal Data only as long as necessary to fulfill the purposes described in this Policy. Retention may depend on your consent, a contract, or legal obligations.
6. How We Use Your Data
- Service access and use – e.g. profile info, generated content
- Authentication – email and Google account credentials
- Customer support – info you submit via forms or tickets
- Marketing – email updates, product news, and campaigns
- Payment processing – redacted payment and transaction info
- Advertising – pseudonymized usage data for audience building
7. Your Rights
- Access – request details on how we Process your data (GDPR, PIPEDA, CCPA)
- Correction – update incorrect or incomplete information
- Erasure – request deletion of your data when no longer needed (GDPR, PIPEDA)
- Objection – challenge our legitimate interest basis (GDPR)
- Restriction – limit how we use your data (GDPR)
- Portability – receive your data in a machine-readable format (GDPR)
- Withdraw Consent – revoke consent at any time for future use (GDPR, PIPEDA)
- Opt-out of Sale or Sharing – California residents may opt-out of sale or sharing of Personal Data (CCPA/CPRA)
To exercise these rights, email us at support@pixeral.com.
8. Data Sharing and Transfers
We may use trusted third-party service providers (e.g., Supabase, Google, AWS) to help operate and improve our Services. These vendors may Process Personal Data on our behalf in accordance with our instructions and applicable data protection laws.
Where Personal Data is transferred outside of your province, state, or country, including to the United States or other jurisdictions, we ensure appropriate safeguards are in place. These may include Standard Contractual Clauses (SCCs), adequacy decisions, or other lawful transfer mechanisms.
We remain accountable for the protection of your data when it is handled by such service providers and ensure they provide comparable levels of protection.
9. Security Measures
We implement organizational and technical safeguards to protect your Personal Data, including secure login, access control, and regular backups.
10. Cookies and Tracking
We use Cookies and similar tracking technologies to personalize your experience, analyze traffic, and secure the site.
- Operation – required for site functionality
- Security – protects from unauthorized access
- Performance – monitors and improves speed and uptime
- Marketing – improves relevance of communication and ads
- Preferences – remembers your settings (language, UI, etc.)
You can manage or revoke Cookies via browser settings or our Cookie banner.
11. Third-Party Cookies
We may use third-party Cookies to help with analytics and advertising. These third parties do not collect your name or contact details unless you provide them directly.
12. Notice to Canadian Residents
Pixeral complies with Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA).
Your Personal Data is collected, used, and disclosed for the purposes identified in this Policy, and you have the right to access, correct, and withdraw consent at any time.
If you have concerns about how we handle your data, you may contact the Office of the Privacy Commissioner of Canada at priv.gc.ca.
13. If You’re Not Satisfied
If you believe we are not handling your Personal Data appropriately, you may contact your local data protection authority to file a complaint.
14. Changes to This Policy
We may update this Policy from time to time. If changes affect your rights or obligations, we will inform you in advance.